Allied Creative is the award-winning creative division of Allied Global Marketing. Our team provides full print creative services for clients across a broad range of business categories: film, television, theater and consumer brands comprising a varying range of scale, style and depth. We foster a collaborative process with our clients in the creation of visually appealing and effective campaigns.

From the outset, our goal is to be informed by the wants and needs of our clients. Our understanding of trends, comparative research and willingness to go above and beyond has consistently resulted in the creation of meaningful and effective campaigns that deliver results for our clients.



Larry Eberhard

VP / Creative Director LA

Larry has developed creative ideas and strategies for almost every major studio. At Allied, his expertise in production and concept development can be seen in several creative campaigns, including “Birdman,” “The King’s Speech,” “Silver Linings Playbook,” “The Imitation Game” and “Inglourious Basterds.” Prior to Allied, Larry held senior management positions at Terry Hines Advertising and Graphic Orb, where he was instrumental in the execution of projects for Miramax, The Weinstein Company, Fox Sports, Universal Pictures and Sony Pictures.

Tom Platoni

VP / Creative Director NY

For over 15 years, Tom has etched a place for himself in the entertainment advertising industry by developing creative campaigns for successful films and television shows, including “The King’s Speech,” “The Artist,” “Silver Linings Playbook,” “Inglourious Basterds,” “Django Unchained,” “Billions,” “The Affair” and “Ray Donovan.” Prior to Allied, Tom served as the Art Director for Miramax Films and VP of Print Creative for The Weinstein Company.

Mike Kukucka

Senior Art Director LA

After two decades in entertainment advertising, Mike has put his creative signature on one-sheets, advertorials and packaging designs for hundreds of motion pictures, including “Birdman,” “12 Years a Slave,” “The King’s Speech” and “The Artist.” He has contributed to successful campaigns for live shows such as Cirque du Soleil’s “Iris" and Las Vegas headliner Terry Fator. Prior to Allied, Mike was Studio Director at McCann-Erickson Los Angeles where he was tasked with managing all of Sony Pictures’ newspaper advertising production.

David Atlas

Senior Art Director NY

In ten years at Allied, David has helped to build and expand the Creative Division from its inception to its current state. He created key art for several movies, including “The Reader” and “The Good Lie,” and expanded the company’s digital creative capabilities, building websites for Turner Classic Movies and video animations for Tiësto. Prior to Allied, David was a Creative Director at The Pere Partnership, where he contributed to campaigns for HBO, TBS, A&E and more.

Jerome Castro

Art Director LA

With a background in painting and fine art, Jerome continually brings unique insight to his work, from theatrical campaigns to branding. He has produced creative work for Disney, Universal Pictures, and The Weinstein Company, among a long list of other theatrical and non-theatrical clients. Since joining Allied, Jerome has provided key contributions to print campaigns for “The Hateful Eight,” promotional packaging for “The Affair” and re-branding for the east coast theatre chain RC Theatres.

Thiara Zapata

Senior Art Director NY

As Senior Art Director, Thiara has supervised a team of production artists and creative freelancers at Allied for over a decade. She is responsible for overseeing the development of all print and online marketing/promotional pieces, including out-of-home and mobile advertising. She has been involved in print marketing campaigns for “The Hateful Eight,” “The Imitation Game,” “Citizenfour,” “20 Feet From Stardom,” “Silver Linings Playbook,” “The Artist” and “Inglourious Basterds,” among many others.

Los Angeles

6908 Hollywood Blvd.
Hollywood, California 90028



New York

233 Broadway, Floor 13
New York, New York 10279